Sabine Junginger
Professor of Design at Northumbria University
Sabine Junginger is a Professor of Design and Vice Chancellor’s Fellow at Northumbria University (UK). She is internationally recognised for her research into human-centred design in government. Her current work explores the role of design in shaping and understanding policy issues around AI. She explores digital experiences within ageing societies and their implications for equitable and accessible, lifelong public services. She is regularly called on as scientific advisor and expert international public sector innovation projects and initiatives, including the OECD and WHO and has a track record of working directly with public servants and managers on the national and municipal level.
Sabine previously led the Competence Centre for Research into Design & Management at Lucerne University of Applied Sciences and Arts (2016-2023) and has been named Research Fellow of the Hertie School since 2009. She has published widely and is the author of ‘Transforming Public Services by Design – Reorienting Policies, Organizations and Services Around People’. She was also the Lead Co-Principal Investigator for ‘Voice Assistants: People, Experiences, Practices and Routines’ funded by the Swiss National Science Foundation.
Sabine Junginger
Professor of Design at Northumbria University
Sabine Junginger is a Professor of Design and Vice Chancellor’s Fellow at Northumbria University (UK). She is internationally recognised for her research into human-centred design in government. Her current work explores the role of design in shaping and understanding policy issues around AI. She explores digital experiences within ageing societies and their implications for equitable and accessible, lifelong public services. She is regularly called on as scientific advisor and expert international public sector innovation projects and initiatives, including the OECD and WHO and has a track record of working directly with public servants and managers on the national and municipal level.
Sabine previously led the Competence Centre for Research into Design & Management at Lucerne University of Applied Sciences and Arts (2016-2023) and has been named Research Fellow of the Hertie School since 2009. She has published widely and is the author of ‘Transforming Public Services by Design – Reorienting Policies, Organizations and Services Around People’. She was also the Lead Co-Principal Investigator for ‘Voice Assistants: People, Experiences, Practices and Routines’ funded by the Swiss National Science Foundation.
Sessions
Preparing for digital offboarding
Whether delivered by governments, non-profits or private providers, many services form part of the social infrastructure people rely on. They require thoughtful, inclusive design to ensure they remain accessible as people's needs evolve. And on top of that, services for the public remain central to democracy, social justice, and social cohesion. Digital-first and digital-only services provided for citizens, which means all of us, present new challenges for anyone involved, from technology teams to civil servants, from service leaders to policymakers – and above all, service designers.
One challenge that is currently overlooked is the transient nature of digital inclusion and its impact on lifelong access to essential services, particularly those related to complex moments like birth, education, work, and health. This lecture introduces the concept of digital offboarding, illustrates its potential impact on an ageing population, and proposes new approaches to design for lifelong equitable access to essential, life event–based services.
For who
Anyone interested in guarding and generating public value.
Anyone developing and securing lifelong public-facing, society-wide services: service designers, service leaders, policymakers, researchers, educators, professionals, students.
Key takeaways
Learn what makes digital inclusion transient.
Get to know real stories.
Gain insights into how digital offboarding happens.
Explore ways to design for digital offboarding.
Experience & empathy